Speakers
Prof. Simon K.S. Cheung
Director of Information Technology, Hong Kong Metropolitan University, China
Research Area:Technology in education (open educational resources, blended learning, open learning) software and system engineering (component-based software, distributed processing)
Brief introduction: Dr. Cheung is currently the Director of IT at the Hong Kong Metropolitan University. He received his BSc and PhD in Computer Science and Master of Public Administration from the City University of Hong Kong and the University of Hong Kong respectively. He was admitted as IET fellow, IMA fellow, BCS fellow, CMA fellow, HKIE fellow, and HKCS fellow. Dr. Cheung is active in research, with over 200 publications in the form of books, book chapters, journal articles and conference papers in two distinct areas, namely, software and system engineering, and technology in education. He currently serves in the advisory board and editorial board for a number of international journals, including the International Journal of Educational Technology in Higher Education, Springer (SSCI, Q1), Australasian Journal of Educational Technology (SSCI, Q1), SN Computer Science, Springer (Scopus), Frontiers in Education (Scopus), and Societal Impacts, Elsevier (Science Direct). Awards in recognition of his distinguished achievements in the field include the Outstanding Research Publication Award from the Hong Kong Metropolitan University, First-class Achievement in Computer Science and IT from Shenzhen Science and Technology Association, Outstanding CIO Award from Hong Kong IT Joint Council, and Honour for Excellence, CIO Award from CIO Asia.
Speech Title: Open and Innovative Learning : Trends in Students’ Use of Open Educational Resources
Abstract: Over the past years, owing to the COVID-19 pandemic, teaching and learning have undergone various degrees of transformation to live with different social distancing requirements. Open and innovative learning practices are devised, such as the use of open educational resources or OER. This presentation reports a 4-year longitudinal study on the university students’ use of OER, based on surveys conducted in a university in Hong Kong over the past 5 years which span from the pre-pandemic years to the present new normal era. It is revealed that OER are often used by students for different learning purposes, and are generally perceived to be useful, especially for supplementing the learning materials, and doing assignments and projects. In comparing the result of the current year with the earlier years, there is a significant increasing trend in the frequency of use and the level of perceived usefulness, whilst the concerns about the quality issues of OER, such as on accuracy and comprehensiveness, are more or less similar. Looking forward, the pandemic-driven open and innovative learning seems to be irreversible. Educational practitioners may like to note these radical changes for refining their teaching strategies and pedagogical approaches in the years to come.
Prof. Chunyi, Lin
Fujian University of Technology, China
Research Area: Digital transformation, Cultural and Tourism integration of creative industries, entrepreneurship and innovation management, Consumer behavior
Brief introduction: Chunyi Lin, male, born in Taiwan, China in 1970, Ph.D.; currently a professor of advertising in the School of Humanities of Fujian University of Technology.
He has worked in the Internet-related industry for 25 years, and obtained a doctorate in economic law from China University of Political Science and Law in 2008; in 2017, he obtained a doctorate in business management from the European University Business School in Switzerland.
The main research areas are entrepreneurship and innovation, digital cultural tourism industry, digital consumer behavior, intelligent new media and digital twin of cultural and creative industries.
Published more than 30 academic papers, including three in SCI, one in CPCI, one in the core of Peking University, and nine in EI;
Participated in or presided over a number of projects, including two projects of the Ministry of Education Department of Higher Education Collaborative Education Project, one project of OpenDATA application by Taiwan's economic authority, one project of National Social Science Fund, one project of provincial education reform, and one key project of Baise City, Guangxi item;
He has published six books, authorized four soft-authored works and two invention patents.
Elected as a Fellow of the Royal Society of Arts and Manufactures (RSA), a Fellow of the Royal Economics Society (REs), and a jury member of the 30th Times Magazine Advertising Golden Calf Award,
State-owned enterprise Rongshida University of Entrepreneurship and Innovation Steering Committee and Graduate Mentor, Guest Editor of Finance and Market Journal,
Limkokwing University of Creative Technology, Malaysia, serves as a professor and deputy director of the Graduate Admission Selection Committee, an expert of the expert working group of the Shanghai Technology Brokers Association, and a member of the fresh food e-commerce committee of the Shanghai Online Shopping Association.
Speech Title: Integrating Culture and Tourism: Unveiling the Resilient Scale for Digital Transformation Innovation
Abstract: Ladies and gentlemen, esteemed doctoral candidates and young faculty members, welcome to our academic seminar. Today, we delve into a groundbreaking study that bridges the gap between cultural heritage and the digital frontier. Our 30-minute presentation, "Integrating Culture and Tourism: Unveiling the Resilient Scale for Digital Transformation Innovation," promises to be an enlightening journey into the heart of the digital economy's impact on the cultural tourism sector.
**Research Purpose:**
The purpose of this research is to develop a comprehensive framework that measures the digital transformation within the cultural and tourism industry. We aim to understand how digital tools can enrich the tourist experience while preserving the authenticity of cultural heritage. This study seeks to provide a robust analytical tool for digital innovation and transformation, aligning with the global push towards digital economies.
**Research Motivation:**
Motivated by the rapid digitalization of various industries and the lack of clear guidelines in the cultural tourism sector, this study addresses the need for a structured approach to digital transformation. With the Chinese government's "14th Five-Year Plan" emphasizing the digital economy, this research is timely and crucial for guiding policy implementation and industry practices.
**Theoretical Framework:**
Our theoretical framework is anchored in the Triple Helix theory, which posits a collaborative model involving government, industry, and academia. This model serves as the foundation for examining the integration of digitalization in the cultural and tourism industry. We have also integrated the concepts of digital industrialization, industrial digitalization, digital governance, and data value appreciation to create a multidimensional scale.
**Analytical Process:**
The analytical process involved a rigorous methodology, including a literature review of 3082 samples, expert consultations, and a pre-test questionnaire survey. We employed the modified Delphi me.
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